YEAH! I made a design for Usher!

I love working for an organization that sees the value in things that most people overlook. Due to the COVID-19 pandemic, many graduates will not be able to celebrate their hard work with friends. ChooseATL and Usher’s New Look collaborated and launched a social media graduation campaign that honors the graduates and give them a chance share their milestone. In fact, they might even get to br featured on Usher’s Instagram!

I worked on the design for this campaign from start to finish. I only had a few days to work on it, since the campaign had a short turnaround time. I knew I wanted to make something that stood out, so I used bold colors and a dynamic element. The “Never Stop Rising” rises up and through the graphic to abstractly mimic the graduates’ progress in life.

Over all, this was a quick and fun project to work on. A childhood dream came true when Usher used my design!